1. Important Notice

This Privacy Policy outlines how Swift Tow Limited (“we,” “us,” or “our”) collects, uses, stores, and protects your personal data. It also explains your rights regarding your personal data and how you can exercise those rights. Please read this Privacy Policy carefully.

We take your privacy seriously and are committed to protecting your personal data. As the “controller” of your personal data, we are responsible for deciding how your data is used and ensuring it is protected.

If you have any questions or concerns about this Privacy Policy, please contact us using the details provided in the “How to Contact Us” section below.

2. Personal Data We May Collect and Why

Personal data refers to any information that can identify you directly or indirectly. We may collect the following types of personal data from you:

• Contact Details: Your name, email address, and telephone number, which allow us to respond to your inquiries or provide services you have requested.
• Transaction Details: Information related to services you purchase from us, including payment details and order history.
• Correspondence: Any additional information you provide when you contact us, such as through email, phone, or our website.
• Survey Responses: Information from surveys you may choose to participate in for research purposes.
• Website Usage: Details of your visits to our website, including traffic data, location data, and other communication data, which help us improve our services.

3. Cookies

a. What Are Cookies?

Cookies are small text files stored on your device that help us understand how you use our website and enhance your experience. Most major websites use cookies.

b. Types of Cookies We Use

• Essential Cookies: These cookies are necessary for the operation of our website. Without these, certain services cannot be provided.
• Analytics Cookies: These cookies help us analyze how visitors use our website, which allows us to improve functionality and user experience.
• User Preference Cookies: These cookies remember your preferences, so you don’t have to re-enter information each time you visit our site.
• Social Sharing Cookies: These cookies allow you to share content on social media platforms like Facebook, Twitter, or LinkedIn.
• Interest-Based Advertising Cookies: These cookies collect information about your interests and display relevant advertisements to you on our website and other sites.

c. Managing Cookies

You can manage your cookie preferences through your web browser settings. However, disabling cookies may affect your ability to use certain features of our website. For more information on cookies and how to control or delete them, visit http://www.allaboutcookies.org.

4. How We Use Your Personal Data

We use your personal data for the following purposes:

• Providing Services: To process your orders, respond to your inquiries, and deliver the services you request.
• Communications: To send you service-related communications, such as changes to our terms and services.
• Marketing: If you have given us consent, we may send you promotional offers and marketing communications about our services. You can opt out of marketing communications at any time.
• Improving Services: To analyze and improve the services we provide, including through customer feedback and usage data.
• Legal Compliance: To comply with our legal obligations, such as fraud prevention and data security requirements.

5. Legal Grounds for Processing

We process your personal data based on one or more of the following legal grounds:

• Consent: Where you have given explicit consent for specific purposes, such as marketing communications.
• Contractual Obligation: When processing is necessary to fulfill a contract with you, such as providing the services you requested.
• Legal Obligation: To comply with legal requirements, such as fraud prevention.
• Legitimate Interests: Where processing is necessary for our legitimate business interests, provided it does not override your rights.

6. Sharing Your Personal Data

We may share your personal data with trusted third-party service providers who assist us in delivering our services. These providers act on our behalf and are contractually obligated to protect your data. We may also share your data if required by law or to protect our rights or the safety of others.

Some of our service providers may be located outside the European Economic Area (EEA). In such cases, we ensure that appropriate safeguards are in place to protect your data.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including any legal, accounting, or reporting requirements. Once your data is no longer needed, we will securely delete or anonymize it.

8. Your Rights

You have the following rights regarding your personal data:

• Right to Be Informed: You have the right to receive clear and transparent information about how we use your data.
• Right of Access: You can request access to the personal data we hold about you.
• Right to Rectification: You have the right to request corrections to your personal data if it is inaccurate or incomplete.
• Right to Erasure: You can request the deletion of your personal data in certain circumstances.
• Right to Restrict Processing: You can ask us to suspend the processing of your data in specific situations.
• Right to Data Portability: You can request a copy of your personal data in a machine-readable format or ask us to transfer it to another service provider.
• Right to Object: You can object to our processing of your data for direct marketing or other purposes based on legitimate interests.
• Right to Withdraw Consent: If you have given consent for processing, you can withdraw it at any time.
• Right to Complain: If you believe we have not handled your data correctly, you can file a complaint with the Information Commissioner’s Office (ICO).

9. How to Contact Us

If you have any questions about this Privacy Policy or wish to exercise any of your rights, please contact us at:

Swift Tow Limited
Grays, Essex, RM17 5JJ
Email: hello@swifttow.co.uk
Phone: 020 3051 3916

10. Links to Other Websites

Our website may contain links to third-party websites. This Privacy Policy does not apply to those websites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Changes to This Privacy Policy

This Privacy Policy was last updated on 01.06.2026. We may update this policy from time to time, so please review it periodically for changes.